Wherever possible

TK: It's a nice public relations move, but I have trouble putting much stock in the announcement by Fairmont Hotels & Resorts that would revamp all of its menus by the fall to incorporate locally grown, sustainable or organic ingredients "wherever possible."
Give me numbers, give me a percentage, give me anything that is measurable and I would tend to pay more attention to this move. From The Nation's Restaurant News:

"Our guests are very savvy, experienced diners, and they also are becoming more conscious of how their consumer choices affect the planet," Serge Simard, vice president of food and beverage for the chain, said in a statement. "Our new approach will make it easy for our guests to make individual, sustainable food choices as part of a global effort."
Fairmont indicated that it would complement the menu overhaul with the adoption of programs like inviting guests to visit the farms where their hotel's food was grown, or accompanying chefs on shopping trips to local green markets.