On loyalty programs
Tesco's loyalty program is hailed as one of their competitive advantages. This 2004 powerpoint looks at the loyalty club concept and identifies some of the promises and pitfalls.
Labels: FDA
Created by The Packer's National Editor Tom Karst
Tesco's loyalty program is hailed as one of their competitive advantages. This 2004 powerpoint looks at the loyalty club concept and identifies some of the promises and pitfalls.
Labels: FDA
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