Fresh Produce Discussion Blog

Created by The Packer's National Editor Tom Karst

Thursday, October 2, 2008

First of the month blues

Talking with one eastern U.S.vegetable shipper today, she remarked that first of the month business is quieter than usual. What's more, she's heard the same from shippers all over the country. With more bad news from Wall Street today - durable orders were down more than expected and new unemployment claims were higher than the Street expected - consumers may be trading down more than a notch or two. Instead of trading down from imported asparagus to broccoli, John and Jane Q. Public may skip right to the pbj sandwich.

As with everything, psychology is key. Someone has to help us look past the gloom and see the silver lining. Waiting.....still waiting.......

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