FRESH & EASY OPENS IN PALM SPRINGS

New Store Brings Fresh, Wholesome Food at Affordable Prices and Quality, Local Jobs

PALM SPRINGS, CA – The City of Palm Springs and Fresh & Easy Neighborhood Market partnered today to open a Fresh & Easy in Palm Springs at 102 S. Sunrise Way.

“We are excited to open in Palm Springs, where civic and neighborhood support for Fresh & Easy has been tremendous,” said Fresh & Easy Neighborhood Market CEO Tim Mason. “We are happy to bring fresh, wholesome food at affordable prices and more good paying jobs to the area.”

As part of Fresh & Easy’s commitment to be a good neighbor, a $1,000 check was also presented to the The Desert AIDS Project, which provides medical care and comprehensive support services to people living with HIV/AIDS in the desert community.

“The City of Palm Springs is excited to welcome Fresh & Easy to the neighborhood and we thank them for their investment in our community,” said Mayor Steve Pougnet. “In addition, we want to thank them for their support of the Desert AIDS Project – an important nonprofit agency in Palm Springs that works hard to support those in need.”

There will also be a Fresh & Easy store opening in La Quinta at the corner of Calle Tampico and Desert Club on April 14.

More about Fresh & Easy Neighborhood Market

Fresh & Easy currently operates 146 stores in California, Arizona and Nevada, including 89 stores in Southern California. In addition to fresh, high-quality prepared meals and produce, Fresh & Easy offers everyone’s favorite national brand products and household items, all at unbelievably low prices.

Fresh & Easy has nearly 3,500 employees and has created nearly 300 jobs already this year. The company has created a positive, team-based culture, where everyone is treated with respect. All Fresh & Easy employees are given the opportunity to work at least 20 hours per week, which entitles them to comprehensive and affordable healthcare, including vision, prescription, dental and medical coverage with the company paying at least 75%. Entry-level positions start at $10 an hour in California, with similarly competitive salaries in other states, and offer a quarterly bonus of up to 10% as well as 401(k) with company match.

Fresh & Easy has also made it a priority to lessen its impact on the environment – on average, Fresh & Easy stores use 30% less energy than a typical supermarket and utilize technologies like automatically dimming lights, energy efficient refrigeration units and LED lighting. Fresh & Easy recycles or reuses all its shipping and display materials and uses environmentally-friendly trailers to transport food. The company is a pilot member of the LEED Volume Certification Program and has invested in a 500,000 sq ft solar roof installation on its distribution center in Riverside, California.

More information regarding Fresh & Easy Neighborhood Market can be found at www.freshandeasy.com.