The Food Institute Announces April 2011 Webinar Schedule

The Food Institute Announces April 2011 Webinar Schedule

Next month, The Food Institute will host two informative webinars designed to address key issues impacting the food business. Each webinar is one hour in length and will offer those in attendance up-to-the-minute information, followed by a question & answer session.

Join us on Apr. 6th as we explore the role of Shopper Insights within the food industry. Shopper Insights have become a "must-have" decision-making tool for category managers, brand and retail marketers and merchandisers. Anyone intent on intensifying their efforts via more sophisticated segmentation channels and tighter collaboration with trade partners will benefit from the in-depth analysis of this market research study which will be shared with all registered attendees. For further information, or to register for this unique event, please visit http://www.foodinstitute.com/consumerinsights.cfm

And, on Apr. 12th, The Food Institute will examine Merger and Acquisition activity within the food sector. Two experts in the field will share their thoughts on past activity and offer strategies for the future. This webinar will explore key factors, which must be considered when determining whether a company is potentially appealing to buy, or sell. Analysis on expanding through acquisition, as well as economizing operations through consolidation, will be discussed. A legal expert will explain how the government - specifically the Justice Department and Federal Trade Commission - evaluates each potential union and why, they may or may not be considered favorably. As an added bonus, those registered for this event will have the opportunity to purchase an electronic version of the "just-published" Food Business Mergers and Acquisitions book for a discounted price! Registration and additional information for this webinar can be found at http://www.foodinstitute.com/mergers2011.cfm