What is locally grown?
Can anyone give me their definition of locally grown? I got a call from an East Coast distributor today who observed that one of his New England suppliers is touting "locally grown" as justification for a hefty premium. What is the defnition of locally grown?
A day's drive? Two hours? In the same county?
Here is what Whole Foods says on its Web site:
Local produce is by definition seasonal. In spring in California, that means artichokes; summer in Michigan means blueberries and autumn in Washington means apples. We value this natural diversity and have firm guidelines for using the term "local" in our stores. Only produce that has traveled less than a day (7 or fewer hours) from the farm to our facility can be labeled "locally grown."
Labels: Apples, FDA, Local food movement
posted by Tom Karst @ 1:06 PM
1 Comments:
From KAKTUS, a discussion group member:
I always considered the commodity to be locally grown if you could
place the order today and receive it before the end of the day
tomorrow. I know other people that consider it if grown not more than
two counties away.
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