Fresh Produce Discussion Blog

Created by The Packer's National Editor Tom Karst

Monday, March 30, 2009

National Retail Report - March 27

From the USDA's National Retail report:


Retailers this week highlighted items for March Madness basketball tournaments and were looking forward to Lent and Easter. Several large retailers were running “10 for $10”, “Buy 10 get $5 off”, “2 for $” or “5 for $5” generally with store brand items. Cabbage, post-St. Patrick’s Day, suffered a big fall in the number of stores on ad, from over 12,000 to less than 1,500 stores this week. Fruit and vegetable ads were pretty evenly split as a percentage of overall produce ads. Grapes and strawberries remained at the number 1 and number 2 spots. Cantaloupes and tomatoes on the vine pushed asparagus out of the Top 5 ranking for produce ads for the week.




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