Fresh Produce Discussion Blog

Created by The Packer's National Editor Tom Karst

Monday, March 30, 2009

Tweet falls flat

Not much of a response to the Fresh Talk poll about Twitter this week. Here are the results for one week poll ending March 30, 2009.


Do you have, or have you ever considered, starting a "twitter" account?

Yes 6 (54%)
No 5 (45%)

Votes so far: 11 Poll closed


However, here are two thoughtful responses from the Fresh Produce Industry Discussion Group (linkedin)

From Joe Garcia:

Twitter is a good addition to other online marketing tools (social networking sites, blogs, etc). I have to admit that I'm still trying to figure out how to best use it...I'm just not that cool yet I guess! Micro-blogging one's ongoing life (hour-by-hour) seems a bit odd to me but the power (and potential) of the technology is undeniable. Would love to hear how others have used Twitter to promote their small business.


From Margie Way:

I am a fresh produce industry recruiter and I am on Twitter a lot. Twitter differs from a blog in that people will usually not follow someone who's goal is to sell or market goods. Now if an executive in a company is on Twitter discussing his day to day stuggles in creating a new product, the community may follow to see what happens next, then at the product release go buy it! Twitter is a site to get a peek into the lives of others. Check out Jim Gaffigan's site - he's marketing his Comedy Show on March 29th. He's funny in the way he talks about it all and he is 'way over the top' in his promotion of it yet a lot of people are following because he's hilarious! Yet I've watched others try to sell items and lose followers right away.


TK: Be sure both to join the two Fresh Produce Industry Discussion Groups linked to this blog, one on google for longer posts and file sharing and the rapidly growing networking/discussion group at linkedin.

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