Fresh Produce Discussion Blog

Created by The Packer's National Editor Tom Karst

Monday, May 23, 2011

FRUIT LOGISTICA 2012: International promotional campaign launched

FRUIT LOGISTICA 2012


International promotional campaign launched

Registration deadline for exhibitors: 31 July 2011

Berlin, 23 May 2011 – International promotional activities for FRUIT LOGISTICA 2012 have been launched with a worldwide advertising and media campaign. Over the next few months, the world's leading trade fair for the fresh produce business will be promoted at numerous presentations and industry meetings around the globe. FRUIT LOGISTICA 2012 takes place on 8-10 February at the Berlin Exhibition Grounds.

The registration deadline for exhibitors is 31 July 2011.

Online stand registration for exhibitors is now even quicker and easier, with registration forms available in English, French, German, Italian, Portuguese and Spanish to be filled out and submitted via the internet (www.fruitlogistica.com / Exhibitor Service / Stand Registration). The FRUIT LOGISTICA project team in Berlin and its network representatives in more than 140 countries worldwide are available to answer questions and provide further details (www.fruitlogistica.com / Contact).

Prospective exhibitors can also download the FRUIT LOGISTICA Exhibitor Guide, a valuable tool designed to help companies prepare and organize their trade fair presence. It outlines complete details on everything from exhibition stand design and construction, to budgeting and personnel planning. The Exhibitor Guide is available on the FRUIT LOGISTICA website in English and German (www.fruitlogistica.com / Exhibitor Service / Exhibitor Guide).

More than 56,000 trade visitors from 132 countries attended the 2011 edition of FRUIT LOGISTICA where 2,452 exhibitors from 84 countries presented a complete overview of products and services from all levels of the fresh produce trade.

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