FTC Alleges Amazon Unlawfully Billed Parents for Millions of Dollars in Children’s Unauthorized In-App Charges
No Password or Other
Indication of Parental Consent Was Required for Charges in Kids’ Apps; Internal
E-mail Referred to Situation as “House on Fire”
Amazon.com,
Inc. has billed parents and other account holders for millions of dollars in
unauthorized in-app charges incurred by children, according to a Federal Trade
Commission complaint filed today in federal court.
The
FTC’s lawsuit seeks a court order requiring refunds to consumers for the unauthorized charges and permanently
banning the company from billing parents and other account holders for in-app
charges without their consent. According to the complaint, Amazon keeps 30
percent of all in-app charges.
Amazon
offers many children’s apps in its appstore for download to mobile devices such
as the Kindle Fire. In its complaint, the FTC alleges that Amazon violated the
FTC Act by billing parents and other Amazon account holders for charges
incurred by their children without the permission of the parent or other
account holder. Amazon’s setup allowed children playing these kids’ games to
spend unlimited amounts of money to pay for virtual items within the apps such
as “coins,” “stars,” and “acorns” without parental involvement.
“Amazon’s
in-app system allowed children to incur unlimited charges on their parents’
accounts without permission,” said FTC Chairwoman Edith Ramirez. “Even Amazon's
own employees recognized the serious problem its process created. We are
seeking refunds for affected parents and a court order to ensure that Amazon
gets parents' consent for in-app purchases."
The
complaint alleges that when Amazon
introduced in-app charges to the Amazon Appstore in November 2011, there were
no password requirements of any kind on in-app charges, including in kids’
games and other apps that appeal to children. According to the complaint, this
left parents to foot the bill for charges they didn’t authorize.
According
to the complaint, kids’ games often encourage children to acquire virtual items
in ways that blur the lines between what costs virtual currency and what costs
real money. In the app “Ice Age Village,” for example, the complaint noted that
children can use “coins” and “acorns” to buy items in the game without a
real-money charge. However, they can also purchase additional “coins” and
“acorns” using real money on a screen that is visually similar to the one that
has no real-money charge. The largest quantity purchase available in the app
would cost $99.99.
The
complaint highlights internal communications among Amazon employees as early as
December 2011 that said allowing unlimited in-app charges without any password
was “…clearly causing problems for a large percentage of our customers,” adding
that the situation was a “near house on fire.”
In
March 2012, according to the complaint, Amazon updated its in-app charge system
to require an account owner to enter a password only for individual in-app
charges over $20. As the complaint notes, Amazon continued to allow children to
make an unlimited number of individual purchases of less than $20 without a
parent’s approval. An Amazon employee noted at the time of the change that
“it’s much easier to get upset about Amazon letting your child purchase a $99
product without any password protection than a $20 product,” according to the
complaint. In July 2012, as set forth in the complaint, internal emails again
described consumer complaints about in-app charges as a “house on fire”
situation.
The
complaint alleges that in early 2013, Amazon updated its in-app charge process
to require password entry for some charges in a way that functioned differently
in different contexts. According to the complaint, even when a parent was
prompted for a password to authorize a single in-app charge made by a child,
that single authorization often opened an undisclosed window of 15 minutes to
an hour during which the child could then make unlimited charges without
further authorization. Not until June 2014,
roughly two and a half years after the problem first surfaced and only shortly
before the Commission voted to approve the lawsuit against Amazon, did Amazon
change its in-app charge framework to obtain account holders’ informed consent
for in-app charges on its newer mobile devices, as explained in the complaint.
According
to the complaint, thousands of parents complained to Amazon about in-app
charges their children incurred without their authorization, amounting to millions of dollars of charges. For example, one mother noted in the FTC complaint told
Amazon that her daughter was able to rack up $358.42 in unauthorized charges,
while others complained that even children who could not read were able to
“click a lot of buttons at random” and incur several unauthorized charges.
The
company’s stated policy is that all in-app charges are final and nonrefundable.
According to the complaint, even parents who have sought an exception to that
policy have faced a refund process that is unclear and confusing, involving
statements that do not explain how to seek refunds for in-app charges or
suggest consumers cannot get a refund for these charges.
This is
the Commission’s second case
relating to children’s in-app purchases; Apple, Inc. settled an FTC complaint concerning the
issue earlier this year. The Commission is seeking full refunds for all
affected consumers, disgorgement of Amazon’s ill-gotten gains, and a court
order ensuring that in the future Amazon obtains permission before imposing
charges for in-app purchases.
The
Commission vote authorizing the staff to file the complaint was 4-1, with
Commissioner Joshua D. Wright voting no. The complaint was
filed in the U.S. District Court for the Western District of Washington.
NOTE:
The Commission files a complaint when
it has “reason to believe” that the law has been or is being violated and it
appears to the Commission that a proceeding is in the public interest. The case
will be decided by the court.