Selling with the hot ad

I recall a debate I saw online about the value of the weekly ad circular. I would be curious what anyone in the produce trade thinks about the long term viability of the weekly printed circular, whether an email version will supplant it or whether it is relevant at all and likely to fall into disuse at any time.

In this economy, I would think that shoppers are using ads to "cherry pick" much more they did during economic boom times. Thus, more than a few people in the KC area are eyeballing these supermarket ads this week. Of course, suppliers and promotion bodies need the "proof of promotion" that the printed ads provide in return for supplier concessions to boost movement.

Jan. 5 - Congressional expectations and other top headliines

We've had enough negative news without Congress being in session, but the infighting, the disputed seats and posturing is just getting started. Here are some other top headlines snatched from the Web.

Locally produced v. organic Best of both worlds is organic and local, says this green author


Engines of recovery flame out Private sector forces of inventory rebuilding, household spending, home construction and payroll growth may be largely missing during 2009, with experts saying government spending will have to fuel recovery

Burris won't rule out court to keep disputed seat political drama for Democrats

FDA top job soon to be vacant Dr. von Eschenbach, a cancer surgeon, plans to return to Texas as of Jan. 20.

Mexicans with U.S. relatives targeted by kidnappers Prompts new exodus from Mexico as lawlessness increases

Fed officials say "pull out the stops" Big stimulus package endorsed

Oil shock shares blame for recession Housing downturn and oil both shoulder blame


Mandatory unit pricing for supermarkets in Australia Corner grocers exempt

Foreclosure crisis in Virginia

Wal-Mart workers in Canada organize

Acai berry juice fuels health craze