Fresh Produce Discussion Blog

Created by The Packer's National Editor Tom Karst

Thursday, October 1, 2009

Fw: OPGMA Urges You to Learn More About Proposed National Standardfor Food Safety

Sent via BlackBerry from T-Mobile


From: Ryan Kane
Date: Thu, 1 Oct 2009 17:42:26 -0500
To: ThePacker<news@ThePacker.com>; Tom Karst<TKarst@vancepublishing.com>; THOMAS BURFIELD<tomburf@verizon.net>
Subject: FW: OPGMA Urges You to Learn More About Proposed National Standard for Food Safety

 

 

From: OPGMA [mailto:OPGMA@ofa.org]
Sent: Wednesday, September 30, 2009 7:03 AM
To: Online
Subject: OPGMA Urges You to Learn More About Proposed National Standard for Food Safety

 

 

.

Food safety and the many facets of growing and selling fresh, safe food is a responsibility that we all take very seriously. Currently, there are discussions on several fronts as it pertains to Food Safety. One of these is the Western Growers Association’s (WGA) proposal to the USDA, a “National Leafy Greens Marketing Agreement.” This proposal can be viewed at www.wga.com.

 

This is a call to arms for the Ohio farmer to get involved. The USDA is holding an open hearing on this National Leafy Greens Marketing Agreement proposal in Columbus this Tuesday, October 6 at 8:30 a.m. at the Columbus Convention Center. The Ohio Produce Growers & Marketers Association implores you to study the issue and attend the hearing to give your input. Your input is necessary for the protection of Ohio growers and producers. Our voice must be heard.

 

The proposal includes several issues that cause great concern for Ohio growers and small- to medium-sized growers across the United States. The proposal, written by WGA, is designed for very large California farms and the style of agriculture used in that part of the country. The tenants of the proposal have been rejected by thousands of small- and medium-sized farmers who, as a result of this standard, now have no place to sell their harvest.

 

While OPGMA applauds efforts to control contamination issues and believes that the focus on strengthening our farming standards is vitally important, we are concerned by the rush to pass what appears to be a one-size-fits-all national standard. The review of practices to define water standards, to look at critical hygiene factors, and the examination of other farming standards from a risk point of view is a good start; however the manner in which it is discussed cannot be rushed, and the ability of Ohio to be involved in this discussion cannot be muted. As a result, OPGMA cannot endorse the national effort.  

 

Your voice is needed to promote and protect Ohio growers. We want our own standard for Ohio, not one that does not fit our states.

 

 

OPGMA is currently undertaking its own efforts to define the best ways to protect Ohio farming and its diverse market. This grower-initiated study of Ohio farming practices will address our diverse farming culture and local ways to implement reasonable and cost-effective strategies to allow Ohio farmers to control their own market with standards written to promote and protect our produce.

 

Dr. Karl Kolb, project manager for the Ohio farm food safety effort, is available to discuss this action by making an appointment at 715-723-4915.

 

More information on this project is forthcoming. We invite you to be a part of this process as well. For more information, please go to www.opgma.org.

 

Thank you,

Ohio Produce Growers & Marketers Association

2130 Stella Ct

Columbus, OH 43215

614-487-1117

Fax: 614-487-1216

opgma@ofa.org

www.opgma.org

 

Fw: The Original HoneyCrisp Challenges Apple Lovers to Compare

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From: John Reinan
Date: Thu, 1 Oct 2009 10:33:34 -0500
To: John Reinan<johnr@fasthorseinc.com>
Subject: The Original HoneyCrisp Challenges Apple Lovers to Compare

As a foodie, you're probably aware that the HoneyCrisp apple has seen greatly increased production in recent years. Many experts are concerned that too many growers are rushing to capitalize on the HoneyCrisp's popularity, planting them in areas not ideally suited to producing the best fruit – or simply not giving them the care they need. HoneyCrisp are challenging to grow, and not everyone does it well.

 

Pepin Heights Orchard in Minnesota, grower of the original HoneyCrisp, is challenging consumers and experts like you to Compare Apples to Apples. I hope you'll take a moment to consider the information below and visit our website, www.pepinchallenge.com. (Watch the Pepin Challenge video – it's short and fun!) And feel free to join our weekly HoneyCrisp Haiku contest on Twitter.

 

 

JOHN REINAN  |  SENIOR DIRECTOR, MEDIA RELATIONS  |  FAST HORSE

+ Office  612.751.2335
+ Fax  612.746.4620

ideapeepshow.com
Long story short: twitter.com/fast_horse

 

 

 

 

FOR IMMEDIATE RELEASE                   Contact:     John Reinan

                                                                                          612-751-2335

                                                                                          johnr@fasthorseinc.com         

 

 

PEPIN HEIGHTS ASKS CONSUMERS: COMPARE APPLES TO APPLES

Pepin Heights Orchard, the original grower of HoneyCrisp apples, challenges apple lovers to taste the difference between the original and the wannabes

 

 

LAKE CITY, Minn., October 1, 2009 – The original grower of the wildly popular HoneyCrisp is issuing a challenge to apple lovers: Compare Apples to Apples.

Bred to thrive in the crisp climate of its native Minnesota and other northern regions, the HoneyCrisp is now being widely grown in other areas of the country that lack the ideal climate and soil conditions to produce the explosive crispness and juicy, sweet-tart taste that hooked apple lovers the first time they bit into one. Millions of HoneyCrisp are now hitting grocery shelves across the United States – and, sadly, many of them won't live up to the quality of Pepin Heights: the original HoneyCrisp that America fell in love with.

 "If you love HoneyCrisp, you owe it to yourself to try the original," said Dennis Courtier, owner of Pepin Heights Orchard in Lake City, Minn. "We're challenging apple lovers to Compare Apples to Apples. Compare Pepin Heights to any other HoneyCrisp and you'll see why the original is still the best."

Apple lovers can take the Pepin Challenge at www.pepinchallenge.com. Tell us why you love HoneyCrisp. If you're our favorite storyteller, Pepin Heights will send you a gift box of luscious HoneyCrisp apples, fresh off the tree. Pepin Heights also will be holding a weekly HoneyCrisp Haiku contest on Twitter. The best haiku of the week will earn a gift box of HoneyCrisp. Follow us on Twitter, @pepinheights, or find us on Facebook.

At www.pepinchallenge.com, you'll also find our Pepin Challenge videos, with apple lovers demonstrating their passion for Pepin Heights HoneyCrisp in surprising ways.

            "We don't ever want HoneyCrisp lovers to be disappointed," Courtier said. "And if they look for the Pepin Heights sticker on their HoneyCrisp, they won't be."

            Pepin Heights HoneyCrisp are available for order at www.pepinheights.com.

            In addition, they're available at many fine grocers around the country, including stores in:

  • Minneapolis/St. Paul: Lunds/Byerly's; Festival Foods; Kowalski's; Coborn's (outstate MN); assorted independent retailers
  • Texas: Central Market in Dallas, Houston, Austin and San Antonio
  • Chicago: Jewel-Osco
  • Des Moines: Fareway
  • Detroit: Hiller's Markets
  • St. Louis: Dierberg's

Headquartered in Lake City, Minn., Pepin Heights Orchard is Minnesota's largest apple orchard, and the nation's original grower/distributor of HoneyCrisp apples.  Pepin Heights also produces its own Fresh-Pressed Cider and Sparkling Cider in a variety of flavors and sizes.  For more information, visit www.pepinheights.com.

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